Sunday, September 1, 2013

Internships and Temping---Is it really worth the hassle?

As a recent college graduate, finding a job in this economy isn't easy. While I had the opportunity ro temp with a company called Randstad, they screwed me over in the end. When they terminated my assignment with the company I was working for at time, they expected me to pay them. (There the ones who made the decision to the assignment, so why should I suffer?) Working for them was one the biggest mistakes I made in my professional career. But you live and learn.
However finding another job was not as easy as I thought it would be. Even though companies accept online applications, did you know that there is only a 2% chance that they'll even look at you application? So after all that time searching and applying for jobs online you've wasted time because someone who has some type of connection with the company will get the job instead. You may be much more qualified than the other applicant, but a computer is actually choosing who will get that call or email to set up a possible interview.
I was lucky enough to land an internship with a public relation firm in downtown Manhattan called Kwittken + Co. And it was even a paid internship, which is kind of unusual because a lot of employers give interns a stipend or the intern gets credit from the college/university their attending. I thought it would to a full time job opportunity, but it didn't. I did learn a lot about the public relations industry though. Looking back it was a great learning opportunity.
But some interns weren't so lucky. Just recently interns at the White House, have campaigned to end unpaid internships. From CNNMoney, "According to the White House website, its internships are unpaid, housing isn't provided, and interns should expect to work 'at least Monday-Friday, 9 am-6 pm.'  In my opinion if your working all those hours, they should be getting paid. Their working 40+ hours a week and only getting college credit, don't employers realize that college students have rent and bills to pay. With no money incentive, students may not have any motivation to do the job. It's kind of unfair because we do all the work and pay for credit, it's just not right. Recently,  an intern from Bad Boy Entertainment was appalled when she had the following duties:
-- answering telephones
-- getting lunch and coffee for paid employees
-- making deliveries
-- gift-wrapping presents
-- decorating the office during holidays
While I agree these duties are torturous, two interns on the Black Swan through Fox Searchlight won a lawsuit when a NY judge ruled the interns were entitled to compensation under the Fair Labor Standards Act and New York labor law.  Besides Fox Searchlight, NBC Universal got sued by former unpaid interns both interns were represented by the same lawyer! According to The Hollywood Reporter, NBC Universal was sued by former MSNBC intern Jesse Moore, who worked for the network's booking department in 2011. Moore is one of two plaintiffs suing. The other plaintiff, Monet Eliastam is suing the network for time spent working on Saturday Night Live in 2012. The complaint from these two interns states,“By misclassifying Plaintiffs and hundreds of workers as unpaid or underpaid interns, NBCUniversal has denied them the benefits that the law affords to employees, including unemployment, workers’ compensation insurance, social security contributions, and, most crucially, the right to earn a fair day’s wage for a fair day’s work.” Even Charlie Rose's production company paid $110,000 to settle a lawsuit filed by former unpaid interns.
The latest lawsuit adds to the growing intern-lawsuit canon. Companies such as Conde Nast, Gawker, Warner Music and others have been sued for allegedly violating the Fair Labor Standards Act by failing to pay minimum wage to interns.  However the timing of these lawsuits is no coincidence after the Fox litigation broke ground on the subject. Since then, attorneys have been preparing.
But if your just starting to intern a great book to have on during this entire experience was All Work, No Pay by Lauren Berger. Known as "The Intern Queen," she is the Chief Executive Officer of InternQueen.com She is arguably the nation's most in-demand career/internship expert. She is truly an inspiration. During her college years, she completed fifteen internships for companies likes MTV, FOX, and NBC. Berger has been recognized for her work with young people and her entrepreneurial spirit has attracted millions of job and internship seekers.
Whether or not your just beginning your intern journey, you'll wonder throughout the entire time was it was really worth it? You'll definitely learn a lot, which is great but at times you'll still want to give up and quit. No matter what hard work and determination will when landing your first entry-level job!

Wednesday, August 21, 2013

Why buy a newspaper?

Over the past few years newspaper sales have been declining, since the rise of digital media. Many newspapers throughout the country have gone out of business and the ones that have stayed opened have laid off staff, endured budget cuts, and the size of the newspaper itself has gotten smaller.

Just recently, Jeffrey Bezos, the chief executive and founder of amazon.com purchased the Washington Post for a whopping $250 million dollars. While John Henry, who owns the Boston's Red Sox has made an agreement with the New York Times Company to buy the Boston Globe for $70 million dollars. When the Times bought the paper twenty years ago, bought the Globe for $1.1 billion. Now the price tag just two decades later: a bargain-basement $70 million (guess Henry got a good deal).  However, the issue isn't entirely new, because the Times Co. used to have a minority interest in the Boston Red Sox (who knew?!) Nonetheless that's a far cry from being the principal owner.

Brian McGrory, the paper's editor, stated "We have no plans whatsoever to change our Red Sox coverage specifically, or our sports coverage in general, nor will we be asked," McGrory was quoted as saying in the Globe's story on the sale. "The Globe's sports reporting and commentary is the gold standard in the industry." (Maybe that's why Henry wanted to buy the Globe in the first place for the prestige. And Bostonians do love their sports, so owning another Boston icon maybe smart move for the businessman.)

But is it a smart move for these businessman? I'm not sure. I still see people on the train reading the newspaper, which is a good sign for Bezos and Henry. While more newspapers are able to be available online, it's still not the same as holding it in your hand. I've always been the type of person who loved having the hard copy. The smell of the paper, the ink on your hands, I guess I'm sort of a geek that way....

As for the fate for both newspapers, we're just gonna have to wait and see what happens.

Friday, August 9, 2013

The Twinkie Is Back...

Known as the "Golden Sponge Cake with Creamy Filling," Twinkies are an American favorite but their parent company Hostess filed Chapter 11 Bankruptcy on May 4, 2011. While many Americans were devastated to learn that an American classic would no longer be available on supermarket shelves. The company believed many Americans migrated to healthier foods, to other Americans saying goodbye to such an iconic brand was an end of an era because many people equate Twinkies with their childhood. But the mourning came to an end quickly when it was announced in March that Hostess would have new owners. A few months later new management announced that Twinkies (and other Hostess brands such as CupCakes) would return to stores nationwide starting in mid July. So was this a victory for the product or a new way to re-launch the product? I honestly don't know but it makes me wonder...
According to Hannah Arnold, a principal at LAK Public Relations stated,  “It was clear that America wanted this product back on the shelf and that set the stage for a fully integrated advertising/PR/guerilla marketing campaign....We had every one of those elements in play"  And that's exactly what they did to relaunch this product.  The relaunch campaign, dubbed “The Sweetest Comeback in the History of Ever,” featured pre-launch PR and marketing programs, including a new website with a countdown to the launch and street teams that hit some major markets (Chicago, Los Angeles and New York) to create hype. Self-made Vine videos around the theme of “Prepare Your Cakeface” also were created to publicity about the product. I think its better than a person dressed as a Twinkie on the street waving a sign or handing out flyers. Am I right? I always get a giggle  when I see someone dressed up in a costume trying to get a people in that store. But than I wonder does that form of marketing and advertising actually work? Or is it just to mock marketing and advertising in our society? At least Twinkie was smart enough not to do that to relaunch the product and used a much more modern approach such as social media marketing. I think their heading in the right direction and only time will tell. And the excitement from the public doesn't hurt either.

Wednesday, August 7, 2013

Publicis/Omnicom merger whats next for media companies?

Last week’s announcement regarding the proposed merger between Omnicom and Publicis to create the world’s largest advertising conglomerate has created a vast wealth of questions for the outcome of the communications industry, the two main players, their component agencies and their clients. When I heard of the news just last week I had an interview with Publicis Healthcare Communications for an information research assistant position, the same day I heard about the merger with Omnicom. While major things are changing for both companies will it be for the better?
The CEOs for both companies: John Wren and Maurice Lévy, respectively, promise prosperity, but many in the industry question their motives (wouldn't you?). But with a huge merger like this, how will some of their clients react? Adweek recently posted an article called, Six Big Accounts to Watch Amid the Publicis Groupe Merger Fallout that mentioned a number of big clients, including Toyota Motor, L'Oréal and Sprint shrugged off concerns. However competitors such as WPP, Interpublic Group of Cos. and Havas are already circling to try and pick off accounts that suddenly seem vulnerable. While most coverage has noted the obvious conflict that can happen when one company represents, for example, Coca Cola and Pepsi. On the other hand, Bloomberg (and other media outlets) pointed out that the new company will have a new thump to bargain better advertising rates in media buying. But only time will time will tell....

Tuesday, August 6, 2013

Leo Burnett v. The Crazy Ones



The Crazy Ones, revolves around the dynamics between a father named Simon Roberts (Robin Williams) and his daughter named Sydney Roberts (Sarah Michelle Gellar) set in the world of advertising. Sydney Roberts´s character can be described as pretty, intense, driven, organized and burdened with being practical. She is the creative director and life and soul of the Roberts and Roberts Advertising Agency at the center of the CBS comedy. She wants to be her father but is too busy having to parent him. However in the pilot the fictional ad folks are working on a campaign for McDonald's, one of Burnett's biggest clients. While I don't know what the offices of Leo Burnett look like, I'm sure they'll be a few similarities here and there. I'm excited to see the show though....

Monday, August 5, 2013

Dove: to photoshop or be natural?

Just recently I read this article called, "Dove Canada Uses Photoshop Trojan Horse to Shame Potential Body-Shamers," I noticed it when the article appeared on my news feed on LinkedIn and it caught my attention. While I don't use any of the Dove products I think its great how the company, I think it is great how the company embraces the genuine beauty of women. As a curvy girl myself its hard in todays society to feel "sexy" when all the models in magazines and TV are super skinny. But over the years I've learned how to feel sexy in my own skin. The fact that Dove created a campaign that made women feel comfortable in the skin their in was a fabulous statement to prove to society that you don't have to be a size 2 to be beautiful. But just recently their Canadian campaign, has added a Photoshop action that makes part of the campaign's image fake. While I think its okay if you airbrush a zit, is it really okay to Photoshop/airbrush your entire body? Kind of an oxymoron? I don't know what to think, but I've lost respect for Dove and this campaign

Sunday, August 4, 2013

What to wear on the job

While I usually write about media and communications I decided to share another interest of mine with you. Recently I interviewed at fashion public relations firms where they asked me to write a blog post about beauty trends. I really enjoyed writing it and I thought I would share it on my own blog. So take a look:

Starting a new job is like the first day of school; you go through your closet trying to create the perfect outfit for your first day. But whether your at school or work there are few must items that are few necessities you need to make your outfit complete:

1. Comfy shoes are necessity whether your walking across campus or running all around the office doing administrative duties. While I would love to be wearing stylish stilettos, there is absolutely no way I can wear a pair of strappy pair of stilettos for 10 plus hours. However this doesn't mean you have to sport your Nike running shoes, some alternatives are a great pair of flats or sandals that don’t cut into your skin, or a pair of cute and casual sneakers.

2. A Long Lightweight Cardigan may seem unnecessary in the middle of the summer, but the AC in your office may be freezing and you need a cardigan to keep you warm.

3. A Blazer is a great way to help you attain that polished look. Whether your working in a corporate environment you may want to wear a solid color such as black or navy, with a tailored fit. While it's important to look professional, if you work in public relations, advertising, marketing or fashion company, experimenting with colored blazers (white, light pink, red) not only makes your outfit pop, but definitely shows off your creative side.

4.
The Messenger Bag is both fashionable and functional. How can you go wrong?

5. The Watch: Pulling out your cell phone every other minute to check the time and your messages is not only rude, but it wastes your body. A watch is a great way to make your outfit sparkle!

Now that your ready, show off that outfit that makes you feel confident and comfortable at the same time.

Wednesday, July 31, 2013

Technology and Media Changing Throughout the Years

          Technology has been rapidly changing throughout the years. Companies like CBS  started out using media such as the radio during the 1920s and started using other forms of technology when times were changing . By the 1950s the television was invented and CBS created a television channel to reach an audience. However as people start stating their opinions through news pieces and create television shows with different type of storylines, people loose their sense of sense. In other words they don't follow the bear of their own drum and agree with everyone else within that point of view. Neil Postman is an American author, media theorist and culture critic who believes that technologies such as television discourage critical thinking. By using the concept called technological determinism, Postman believes that technology itself is an inate characteristic, which is the driving force for social change.
          Jason Gross is a freelance web designer, who is focused on creating clean and user friendly websites. He posts articles about tehnology and media in SMASHING Magazine. SMASHING Magazine is a website and blog offers resources and advice to web developers and web designers. On July 4, 2011 Gross posted an article called The Medium is the Message.  The aricle starts off by mentioning about how we communicate with one another and how it defines who we actually are, which makes us unique individuals in our culture. This is shown through a wide variety of channels that has evolved media over the century from print to radio to television to the Internet. Each one of these channels or medias has its own unique charactistics, just like the people who use them.
        Just like Neil Postman, Marshall McLuhan ws a Canadian educator, philosopher, and scholar. Before he died, McLuhan was a professor of English literature, a literary critic, a rhetorician, and a communication theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory, in addition to being one of the practical applications in the advertising and television industries. As McLuhan introduced a number of observations about the impact of news forms of media and technology. An expression McLuhan came up with "the medium is the messge" has an impact in mass media. The phrase sums up a much deeper communication theory, which means that the medium we choose to communicate with has as much, if not more, the value of the messahe itself.
        I agree with both Neil Postman's point of view as well as Marshall McLuhan's point of view because both men believe that media has drastically changed over the years. They both state that people use these types of media not only to entertain themselves but makes their opinions change as well. While we in a socially use media to communicate on a social level, people also use media to persuade peoples opinions, which make them unable to make their own decisions. It may not be fair, but the fact is media is present in our society and it's not going away any time soon. So we might as well get use to it!

Wanna read Jason Gross' article?

Tuesday, July 30, 2013

The Rise of the Internet

According to McChesney’s “Will the Internet Set Us Free?” the rise of the Internet will not diminish the power of commercial mass media. McChesney does state, that the "Internet is crucial to the global integration of the economy and many see it as extraordinary social implications for global culture and poltics as well." In other words McChesney states that the internet helps throughout many subject in our society. He mentions that the United States  For myself, the Internet is a tool where I can do a number of things. It allows me to connect with old friends on facebook. Plus I can do some shopping when I'm unable to go stores that aren't nearby or use amazon. When I need to do research I can use GOOGLE to get search results or find where some place is by GOOGLE maps. I can read news stories and celebrity gossip online through websites such nytimes.com, bostonglobe,com, time magazine, or E! news. Or I can read some blog posts that can have political aspects or for entertainment (ie Perez Hilton). In addition if I missed a recent episode of one my favorite TV shows, I can watch it online I can search for it on sidereel or look it up on Hulu's free video watching site xfinity. Nonetheless if I want to watch something amusing or figure out how to do something I can always go on youtube. However if I don't feel like doing none of the above, I can find free games to play online ranging in a number of categories. The truth is the Internet is like an department store for entertainment, where you can find a plethora of things

Monday, July 29, 2013

Copywriting and History

Throughout history copyrighting has changed drastically. Copyright can be defined as the exclusive right to make copies, license, and otherwise exploit a literary, musical, or artistic work, whether the media used is printed, audio, video, etc,. However between 1790 amd 1978 the average copyright term was 32 years, but due to legal changes very little has entered the public domain since 1928. Nonetheless since 1960 copyright has been extended 11 times by Congress. With the emergence of the mass media industry meant institutional protection for much of our culture. However many acts have been created to extend copyright protection such as the Sonny Bonno Copy Term Extension Act of 1998 also known as the Mickey Mouse Protection Act. The Act extended terms to life of the author plus 70 years and for works of corporate authorship to 120 years after creation or 95 years after publication. In addition the Digital Millenium Copy Right Act (DMCRA) made it a crime to circumvent any technical measure that controls access to copyrighted digitial work. It also prohibits creations and distributions of technologies that can bypass copy protection measures and sharing information about them. In a recent article from the New York Times titled, "Stop the Great Firewall of America"  talks about how the Protect IP Act protects American intellectual property. The article talks about recent laws about copyright and how infringement of how creative works through the Internet are justifiable. While people are allowed to express thair freedom of speech through the first amendment of the constitution,  creativity and expression it is not only hard to express, but even harder to protect becuase of restrictions and limitiations. Even though it may not be fair the copyright policy has changed over time because of how media has changed in our society.

Sunday, July 28, 2013

New Media and the Cold War

As the United States battled with the Soviet Union during the Cold War period, both countries created the context for the development of the computer and internet technology. Even though the government did not interfere with free market and free trade, it created low taxes for corporations. However the rise of the surplus created to give away different class differences, some people worked and some people did not. Some forms of capitalism emerged on the margins of feudalism
such as finance capital and merchant capital, which along the printing press and the nation-state. Emergence of industrial capitalism during the 19th century in Europe and in the United States helped evolved telecommunication networks. But as the 19th century continued the development of new technologies helped maximize profits, minimize the risks, and minimized the cost of production.

While decades past the United States and the Soviet Union were still battling one another in the Cold War, but by the end of President Ronald Regan's term the Cold War came to an end. Ronald Regan was elected in 1980, he had more than 7% of the popular vote and won the electoral vote 489 to 49. Nonetheless, while serving in office Regan he passed on economic policy which instiuted the idea about cutting taxes and and social services. In addition Regan created a social policy where he allied himself with Christian Fundamentalists who were against abortion, drugs, and homosexuality. However Regan dealt with Cold War anxieties, but intervened millitary in Central America and the Middle East.

The new economy started during the 1990s and was intended to increase productivity and lower employment. The new economy wanted to replace old technologies with new technologies. However there were myths about the new economy during the 1990s. There were two ideas generally associated with  the new economy. The first idea states that the new economy is contended to consume a new technological revolution. However the second idea suggests that it is often suggested that the new economy has attenuated if not eliminate the business cycle. The relationship between the internet and productivity is that the internet is a distraction and is a cheap system that experise systems are servicing. When developing the internet institutions that played a key role were millitary, government, research centers, universities, and private corporations. However three key areas that were developed in order to start the internet were microeconomics, computers, and telecomminications. With the help of Tim Berners Lee the world wide web (www) was invented, but Berners-Lee never made a dime of the world wide web because he never pattoned it.

Floyd Norris a reporter for the New York Times, wrote an artice called, "How Telecom became a Blackhole," disscusses how telcom technologies in different countries are under pressure to cancel a similar offering of its wireless unit. How to become a blackhole However Charles Clough of Clough Capital, a money management firm, stated that weaker firms are failing "Piece by piece, they are starting to default up the chain," While large companies sold equipment and have some customers who can't pay, while others are trying to raise cash by selling used equipment that they can't afford to keep. In the end, Norris is optimisitic that there will be hope and the economic shakedown will be shoet.  

Wednesday, July 24, 2013

The Internet and Journalism

Over the years, there has been significant debate about the role of the internet in both harming and helping journalism. Journalism today is more than just different from what it was in the past. Today's society is much more dependent on online communication becuase of lightening speed technology journalistic practices have become hasty and superficial. Since society wants information in milliseconds after an event has occurred or an important decision has been made, our desire to recieve news immediately has prevented journalists from digging deeper into sabout tories and from establishing essential personal connections with sources. However the future of newspapers has come into question in recent years. The industry has faced down soaring newsprint prices, slumping ad sales, the loss of much classified advertising and precipitous drops in circulation, but will the industry ever be able to recover?  In recent years the number of newspapers slated for closure, bankruptcy or severe cutbacks has increased. This has occurred especially in the United States, where the industry has shed a fifth of its journalists since 2001. Even the revenue has plunged and the competition of the internet media has squeezed older print publishers. However since the beginning of 2009, the United States has seen a number of major metropolitan newspapers go out of business. Some newspapers that have closed are The Rocky Mountain News. While some newspapers have started using the internet to publish their articles, so readers can still get their news on a free media. An article from The Economist titled, "Who killed the newspaper?" talks about when journalism was at its peak and how for the most part newspapers have lost to the internet. The article also talks about how advertising is following readers out the door and how employment in the journalism industry has declined 18% between 1990 and 2004, making it a hard business for recent graduate students to become employed in. A youtube video I found  titled Internet Journalism talks about how the internet has changed the way people communicate with one another and the impact its had on journalism. Soon newspapers will become completely obsolete and will be ancient history because everything will be digital and online.

Tuesday, July 23, 2013

New Media and Pornography

While times are changing new media has assisted in the proliferation of pornography, with strong social consequences. Nonetheless, many people claim that pornography should be protected by the First Amendment. Other people argue that since women are willing to participate in pornography, then it's automatically their choice. But what if women didn't have a choice? What if she started prostituting at a young age and couldn't change their career path? Even though were in an economic crisis the pornography has not suffered. If people are willing to pay  to watch other people to have sex with one another why should we object? It's not like their sitting on a park bench jerking off in public, most people do it in the privacy of their own bedrooms.
A court case that deals with the issue that pornography should be protected under the first amendment is ABA v. Hudnut. The 1985 court case challenged the Anti-pornography Civil Right Ordinance, which was enacted in Indianapolis, Indiana. Indianapolis enacted an ordinance defining "pornography," as material that depicts erotic behavior and is intended to cause sexual excitement. Pornography" under the ordinance can be defined as a graphic sexually and explicit subordination of women, whether in pictures or in words, also can include one or more of the following:
  1. Women are presented as sexual objects who experience sexual pleasure in being raped;
  2. Women are presented as sexual objects who can be tied up, cut up, mutilated, bruised, physically hurt, or as dismembered/truncated/fragmented/severed into body parts
  3. Women are presented in scenarios of degradation, injury abasement, torture or they can be displayed as filthy, inferior, bleeding, bruised, or hurt in a context that makes any these conditions sexual;
  4. Women presented as sexual objects who enjoy pain or humiliation
  5. Women are presented as being penetrated by objects or animals
  6. Women are presented as sexual objects for domination, conquest, violation, exploitation, possession. However women can also be presented through postures, positions of servility, submission or display
Nonetheless this statute provides that the use of children, men, transsexuals, can substitute women in This case was first heard by the United States District Court for the Southern District of Indiana. However petitioners appealed the case to the United States Court of Appeals for the Seventh Circuit. Nonetheless one person involved in the case, Judge Easterbrook held that the ordinance's definition and prohibition of pornography was unconstitutional. The ordinance didn't refer to the prurient interest, which is required in the obscenity statutes by the Supreme Court's ruling in the case Miller v. California.  Which states that the state law must clear and specific in describing the sexual conduct covered by the obscenity legislation. In the end the court ruled that the ordinance that defined pornography through the reference of portraying women and for that the court held it unconstitutional because the first amendment means that government has no power to restrict the freedom of expression due to the messages or ideas.  
In my opinion we should not judge people because what they do for a living is wrong. In a bad economy people will do anything to make a buck, so they can put food on the table and a roof over their heads. It's similar to the expression, "Don't judge a book by its cover because you never know what's inside." While what they may be doing is against your morals and beliefs, a good amount of it is acting, which many people forget to realize. And while other people are struggling to make a living the porn industry is one of the few industries during this economic rough patch that has not been effected. Maybe we should be applauding them because these people are able to make a living during this economic rough patch. But the truth is some people don't like porn and other people love porn.

Monday, July 22, 2013

Facebook and Marketing: Should they be punished for their actions?

Ever wonder how Facebook gets its advertisers? And when you look at your newsfeed you see how detailed the advertisements are to your common interests? While you may enjoy some of the advertisements on your newsfeed, is it worth your privacy Facebook being hacked? It's not right for advertisers to pay money for your Facebook profile.  But should they be punished for selling your information? It's just a business deal for them.
During the past ten years social networking sites have become increasingly more popular on the internet. Social networking sites like Facebook have accelerated the commodification of audience or user labor. However we the user do not realize how we are used for labor purposes. What we the do not realize is that when click on something we"like" it sends a message to the company which will show more adds on the side of our facebook wall.  In the end, all a person's profile is to facebook is only a representation of of you so they sell information to advertisers, so those advertisers can advertise to that profile. Nonetheless is it fair for this social networking site to allow advertisers to market their products through someone's profile?
ABSOLUTELY NOT. In my opinion it's an extreme invasion of privacy, we usually use this site to communicate with people, not buy random products that we won't end up using. According to an article from FORBES magazine calls What Facebook's FTC Privacy Settlement Means to Marketers, clearly says, "Facebook “deceived consumers by telling them they could keep their information on Facebook private, and then repeatedly allowing it to be shared and made public.” Even though we think our information is privae it's actually public, however were not celeberties or public officals, so why should facebook be allowed to share our information with advertisers and marketers?
Even though social networking sites allow shy and quiet people to spread their wings and become more social within a technological society, it allows these individuals to become empowered. But should these people be allowed the empowerment? While people should understand that marketers and advertisers help facebook stay a float, do they have to take it to the next level and invade a facebook user's privacy? Next we'll here that a facebook user is suing facebook and the marketer/advertiser for going into debt and filing chapter 11 bankruptcy. It's just like McDonald's being blamed for the obesity epidemic in America, Does facebook really want to be blamed for debt for American civilians?

Sunday, July 21, 2013

Can social media impact social movements?

Wow! I realized I haven't updated this blog in over year. Time sure does fly I must say. But a lot has happened over the past year; some good and some bad. One good thing: I graduated SUNY Oneonta with a degree with a Bachelors in communications and a minor in public relations. But one bad thing: trying to find a job in this economy has not been easy.
But lately I've been addicted to the HBO TV hit show called The Newsroom. One episode did remind me of a blog post I wrote for my new media class regarding social media and social movements. It was the fifth episode of the first season. The action begins on February 10, 2011, while News Night is covering unrest in Egypt following President Mubarak’s refusal to resign.
This episode reminds me that in our society there are many ways for people to communicate with one another. The truth is social networking sites have become a much more popular way for people to communicate with another. The use of these social networking websites has increased as well over the past decade. People not only used social networking websites to communicate with one another, they can connect to network professionally, and to spread awareness and news for social movements. One example is if social networking sites being used in social movements is in Egypt when a revolution broke out. The country was able to gather their support for what they believed in on Facebook. They rallied together online for support to make their point. Time Magazine published an article January 24, 2011 titled "Is Egypt About to Have a Facebook Revolution?." The article talks about a campaign of non-violence and civil resistance, which featured a series of demonstrations, marches, acts of civil disobedience, and labor strikes discusses how several Facebook groups were created. This resulted with the Egyptian government shuingt down internet access for most of the country. While this was done to cripple one of the main organizational tools, it impeded the flow of news and people. This showed how one whole country could unify through new media, Egypt was able to show the entire world that new media such as Facebook is able to connect and unify people in different places.